Meetings, rocks, scorecards, projects, people, and AI insights — in one platform. The operating system for agencies done duct-taping seven tools together.
3 tasks due today and 2 meetings scheduled.
Trusted by independent agencies running on EOS, Scaling Up & their own playbooks
The work doesn't live in any of them — it lives in the gaps. Backpack closes the gaps.
Replace your meeting tracker, OKR doc, KPI sheet, project board, weekly check-in form, and personality test trackers with one connected system.
Pods, clients, projects, contractors. Multi-team, multi-tenant, with role-based access. Not retrofitted from a generic PM tool.
AI team insights, per-attendee meeting scores, and the People Analyzer surface the patterns your weekly stand-up will never catch.
Not a meeting tool with an OKR module bolted on. A purpose-built OS for agency teams — built end to end.
Headlines, wins, scorecard review, rocks, IDS — the full Level 10 agenda, scored per attendee. Carry-forward todos with one click. Recurring series with smart attendees.
Set quarterly rocks, track weekly KPIs, anchor it all to a living Vision/Traction Organizer. Every rock rolls up to your 1-year and 3-year targets — no more strategy docs that die in Drive.
DISC, Enneagram, Working Genius, plus quarterly GWC ratings. Drag-and-drop accountability chart with manager hierarchy. Weekly morale + workload check-ins with team-level pulse.
A single inbox across meetings, projects, and standalone work.
Multi-tenant, with task lists, milestones, and links to live work.
Morale, stress, workload — captured in 90 seconds, plotted over time.
Core values, 10-year vision, 3-year picture, 1-year plan. Connected.
Org chart driven by manager hierarchy with inline editing.
OpenAI-powered patterns across DISC, Enneagram & Working Genius.
Reusable task lists for onboarding, audits, retros, launches.
Per-route role enforcement, multi-tenant isolation, audit log.
Backpack started as the internal OS for an agency that needed something no off-the-shelf tool delivered. Now it's production-grade for any agency ready to operate like the best in the business.
“We used to run our agency in Notion, Asana, a Google Sheet for KPIs, and Slack. Backpack replaced all four. Our L10s actually feel like Level 10s now.”
“The People Analyzer alone is worth it. We caught a leadership-fit problem two quarters earlier than we would have. That was the meeting that saved our Q3.”
“Per-attendee scoring changed everything. The team finally tells us what they actually think about each meeting — and the patterns are obvious.”
Every agency we've onboarded has dropped at least four of these on day one. Most drop six by the end of the first quarter.
Access is invite-only while we onboard the first cohort. Apply below — we'll get back to you within a day.
For founders running solo or a tight team.
Everything an agency team needs to run on rails.
Multi-pod studios and franchise networks.
It works beautifully if you run EOS — Level 10, rocks, VTO, IDS, People Analyzer are all first-class. But you don't have to. Plenty of teams use Backpack with their own meeting rhythms and call rocks "quarterly objectives." The framework is opinionated, not religious.
Most teams have their first Level 10 running in under 10 minutes. Importing existing rocks, KPIs, and a starter VTO takes another 20–30 minutes. We provide template task lists for client onboarding, audits, and retros so you don't start from zero.
Today, clients and contractors land on a focused profile view while staff get the full workspace. Role-scoped access is enforced at the route level — built in, not bolted on — so people only ever reach what their role allows. Dedicated client and contractor work-views (assigned tasks, project visibility) are on the roadmap.
Yes — REST endpoints across ~48 routes, plus an MCP server for AI integrations. We use bearer-token auth, scoped to org. SSO + SAML available on the Studio plan.
On Vercel + Neon Postgres in US-East. Daily encrypted backups. SOC 2 Type II in flight (target Q3). We can sign a DPA on request.
Yes. We have CSV importers for rocks, scorecards, issues, and meeting series. White-glove migration is included on the Studio plan and available a-la-carte on Agency.